As the owner of an ATM, you may have heard about the upcoming “liability shift” set to take place in October 2016. Starting fall of 2016, credit card companies will no longer be held liable for fraudulent ATM transactions, such as card-skimming. As a result, if your ATM isn’t capable of reading the new credit cards with the small chips embedded in them (EMV cards or ‘smart cards’), you as the ATM operator will be held liable for this fraudulent activity instead. If you own and operate an ATM that is not equipped with an EMV-capable card reader you should be concerned, if anything fraudulent happens at your ATM, you or your company will be personally held responsible.
Understand your ATM machine’s EMV card reader requirements. If you’re not sure whether or not your ATM is equipped with an EMV card reader there are a few different ways to find out. Contact the manufacturer of the ATM or the company who sold you the ATM. If neither of these are an option you might need to have an ATM technician come take a look at your machine.
Understand your ATM machine’s EMV software requirements. This new ATM software interfaces with the EMV card reader and performs tasks such as authorizing users, communicating their transaction requests to issuers, and completing transactions. It is imperative you discuss the proper setup and installation with a technician to ensure successful integration and avoid fraud liability.
Once the card reader and software have been updated successfully to the approved EMV requirements, your ATM network must undergo an end-to-end EMV hardware and software testing. This testing ensures that you as the ATM merchant receive certification from the card networks whose cards you want to accept.
Starting Fall 2016, ATMs must contain EMV Co-approved card readers as well as PCI-compliant encrypting PIN pads. U.S. ATM merchants have the choice of installing motorized EMV card readers or EMV dip card readers. If you have an ATM that isn’t EMV compliant you’ll need to upgrade your machine’s card reader. Most ATMs out there have EMV card reader upgrade kits available online.
The kit includes the EMV card reader, a mounting bracket, a card reader bezel, some cables and reset board. Although the kits come with instructions, installing them can sometimes be tricky. You might want to hire a professional ATM technician to do the job.